Digital Distribution and Online Retail Promotions Through our partnership with Los Angeles-based Digital Music Marketing, Organic clientele have the opportunity to develop a revenue stream and a sustainable return on investment from digital release campaigns that are backed up by targeted promotions inside the online retail stores. Digital Music Marketing is a boutique new media firm specializing in only digital music. The company exists only to help record labels and recording artists promote and sell their music on the World Wide Web. Digital Music Marketing solicits and sells content into all digital distribution partners, including MusicNow, Audio Lunchbox, Real Rhapsody, iTunes, Napster, MusicNet, Yahoo! and more, while coordinating links and providing information for all retail and digital distribution partner sites. Digital Music Marketing also services top-rated streaming outlets such as AOL Radio, Yahoo! LAUNCHcast, MSN Radio, Live365 and subscription destinations including Rhapsody, Napster and MusicNow, along with a rapidly expanding base of podcasters and blog sites throughout the world. Online Retail Promotion Digital Music Marketing puts Internet technology to work for Organic clientele. We believe that new technologies benefit both music fans and artists alike and need to be embraced for the recording industry to survive and grow. Our campaigns steer buyers to the point-of-purchase through key placements within the store fronts and other promotional efforts. No less then 5,000 programmers have access to our artists and we target and deliver timely information to individual hosts we feel will be receptive to them. Online Fan Base & Interactive Community Development We create profiles and implement marketing campaigns inside online communities such Myspace, Facebook, iLike, Last.FM, imeem, virb, Mog, Fuzz and many, many others. The proper management of these community sites has created countless opportunities for recording artists around the world. Organic works with the artist/label/management to ensure that all the domains are authentic to the artist and managed to their approval. In addition, we develop, seek out and set up discretionary promotions, encourage spins and monitor critical developments that have potential for a bigger-picture impact. SMS/Mobile Messaging Marketing Campaigns Through our partner, Online Promotions Group, also based in New York City, Organic has the ability to launch and oversee online contest campaigns that help to further increase fan base size and strengthen brand loyalty. Highlights of these campaigns include technologies that enable: Data capture with checkboxes for SMS text messaging, eNewsletters and promotion lists Viral marketing programs that offer rewards to loyal consumers through contests and prize fulfillment Electronic ticket programs that track offline events Detailed reporting on such campaigns These campaigns are are an easy complement to online marketing efforts done in-house. "Working with Organic quadrupled my web traffic. As a result, "Skin and Bone" was my most successful release to date, and wow for the national press too!" - Ben Godwin (KarmaFarm)

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